Pablo is a designer and brand strategist with more than 15 years’ worth of experience working with startups, multinational companies, and government agencies, across industries ranging from luxury retail to financial services to government agencies. Pablo focuses on helping enterprises create value by developing both their long-term business strategy and corporate identity.
Pablo’s passion for brand creation and positioning comes from the very beginning of his career. After earning his degree, Pablo co-founded Descapotable Creative Space, where he became a qualified art director. Fascinated by the idea of going beyond a shaped logo, he oriented his career to find out what makes people tick.
Eager to take on new challenges, Pablo graduated with a Masters in Branding at the School of Visual Arts, where he currently develops and lectures new case studies that integrate innovative research methods in the context of a specific branding project.